National Account Manager

To deal with major customers – Supermarkets, Hyper markets, Cash & Carry, convinience stores, offices and to develop the strategic Plan for Key Account Business across the country for increasing market share, NSR and ensuring a profitable volume growth by delivering account specific business solution.

• Develop Monthly promotional programs based on Company's long term & short term objectives, work with Region Commercial Managers to ensure all aligned. Work with customers to ensure the programs aligned by customers and can deliver business results. Discuss and allocate fair resources among channels/regions.
• Customized merchandising different per channel. Build PicOS per channel. Work with brand team/ marketing team to innitiate new way of merchandising. Negotiate with customers to have best merchandising execution.
• Cold drink focus
• Customer business analysis/development/management. Half year business review with key customers/ Annual business review with small customers. Work with customers on specific Joint business plans. Analyse/ review customers's volume/ margin.
• Deliver Key Account off premise sales volume. Work closely with Region KA teams to monitor weekly/monly volume. Work with customers to agree on monthly shipment plans. Manage AR.
• Control Key Account off premise DME.
• Build KA team capability both national & regional. Trainings provided to both National & Regional teams. On the job training/coaching. Weekly routines meetings with Region KA teams.

• Master Degree desiable, Bachelor Degree required
• 2-4 years Sales and/or Marketing experince in FMCG companies. At least 1-2 years in senior management position, especially in Modern Trade Manager position.
• Problem Solving, & fact finding, Trategic thinking
• Innitiative, Selling & Communication (written & verbal)
• Vietnamese (fluent), English (fluent) for written & verbal
• Leadership (influencing others)
• Highly focused on delivering commitments, and measuring performance of others.
• Customer business analysis/management, Program execution management, Direct sales, Route Settlement
• Merchandising, Cold drink, Pricing & Packaging strategy